Welcome to my world!

Welcome to my world!

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Work info

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Client:

We Run Nairobi run club

Role:

Product Designer

Year:

2025

Work Image
Work Image
Work Image
Project Overview

This project involved designing a mobile app for We Run Nairobi — a community-driven run club based in Nairobi. The goal was to create a simple, empowering tool that helps runners stay consistent, track their progress, join weekly sessions, and stay connected with the WRN community.

The app enhances WRN’s offline running culture by offering a digital companion that is lightweight, intuitive, and built for everyday use. My work included defining features, mapping runner journeys, improving usability, and designing clear, motivational interfaces that support both new and seasoned runners.

My Approach

I took a user-centered, community-first approach grounded in understanding how runners interact with the club—before, during, and after each run.

Through interviews, observation of WRN run sessions, and feedback from captains and members, I identified the most essential mobile needs: discovering runs, tracking participation, monitoring progress, and staying engaged with the club’s weekly rhythm.

These insights informed a design focused on simplicity, motivation, and habit-building. Using iterative prototyping and continuous feedback from runners, I built an experience that turns WRN’s real-world energy into a digital platform that encourages consistency, progress, and community connection.

Key Features
  • Two-Tap Transactions

  • Personalized Wallet Skins (Visual Themes)

  • Biometric + Gesture-Based Login

  • Spending Heatmaps with AI Suggestions

  • Peer-to-Peer Split & Share Function

  • Subtle Haptic Feedback on Core Actions

Results

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Increase in weekly run participation

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Increase in weekly run participation

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Increase in weekly run participation

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Boost in community engagement

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Boost in community engagement

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Boost in community engagement

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Increase in completed challenges

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Increase in completed challenges

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Increase in completed challenges

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Faster access to run stats & history

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Faster access to run stats & history

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Faster access to run stats & history

Client Feedback

The WRN app's design made it effortless for runners to track progress, join weekly sessions & stay connected. Engagement shot up & our onboarding became smoother than ever. This app has become a true backbone for the club.

Avatar

Emily Chepkorir

,

Founder - We Run Nairobi

The WRN app's design made it effortless for runners to track progress, join weekly sessions & stay connected. Engagement shot up & our onboarding became smoother than ever. This app has become a true backbone for the club.

Avatar

Emily Chepkorir

,

Founder - We Run Nairobi

The WRN app's design made it effortless for runners to track progress, join weekly sessions & stay connected. Engagement shot up & our onboarding became smoother than ever. This app has become a true backbone for the club.

Avatar

Emily Chepkorir

,

Founder - We Run Nairobi

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